No Joke Marketing

Search Engine Optimization Specialist

Cape Town, Western Cape, South Africa - Full Time

Salary: R27,000 – R32,000 Per Month 
 

About Us: Join our team at No Joke Marketing, a top digital marketing agency committed to delivering exceptional client results and fostering a balanced work-life experience. With half-day Fridays every June, 20 days of paid time off in your first year, an attractive commission structure, and the flexibility of a fully remote position, we provide a supportive and rewarding environment. If you’re passionate about driving client success and thrive in a dynamic, fast-paced setting, we want to hear from you! 

Expectations: As a Senior SEO Specialist, you will gather data and make changes to websites to enhance rankings in search engine results. Your role includes managing content, keyword strategies, link-building strategies, and SEM campaigns to optimize website content and improve traffic and visibility on search engine results pages.  

Key Responsibilities: 

Daily: 

  • Monitor performance metrics using SEO tools like Google Analytics. 

  • Develop strategies to improve search engine rankings. 

  • Collaborate with the web development team to ensure SEO best practices. 

  • Work with editorial and marketing teams on SEO in content creation. 

  • Stay updated on SEO recommendations and implement necessary changes. 

  • Maintain positive teamwork and a solution-focused attitude. 

Monthly: 

  • Manage SEO campaign expenses to maintain the budget. 

Quarterly: 

  • Set measurable SEO goals that demonstrate improvement. 

  • Generate SEO progress reports. 

Semiannual: 

  • Undergo performance evaluations. 

  • Participate in online courses to stay updated on search engine algorithms. 

Biggest Challenges for This Position: 

  • Staying current with SEO trends and algorithm updates. 

  • Effectively communicating goals and strategies to stakeholders. 

  • Continuously analyzing large sets of data. 

Hard Requirements: 

  • Bachelor's degree in Marketing, Business, or a related field (not essential but preferred). 

  • Proven SEO experience and coding experience are preferable. 

  • Advanced skills in Google Analytics, Web Analytics, Research, SEO, A/B Testing, Copywriting. 

  • Intermediate skills in Social Media Marketing, WordPress, UX Design. 

  • Basic skills in HTML, CSS, JavaScript, PPC. 

  • Fluent English. 

Tech Requirements: 

  • Intel® Core™ i7 or greater 

  • 16GB RAM or greater 

  • Stable broadband (20 Mbps) 

  • Noise-canceling headset 

  • HD web camera 

Soft Requirements: 

  • Strong teamwork and adaptability 

  • High integrity and customer service focus 

  • Excellent communication and organizational skills 

  • Attention to detail and long-term problem-solving abilities 

  • Creativity and critical thinking 

  • Time management and problem-solving skills 

Additional Responsibilities: 

  • Competitor Analysis 

  • GMB Audit and Optimization, including GEO Tagging of Images 

  • Bright Local Setup, Signal Gynesis Account Setup 

  • Comprehensive Keyword Research and Mapping for Web Pages, Blogs, FAQs, GMB Posts, and PR 

  • On-page optimization including writing meta descriptions, page titles, H1s, and page URLs 

  • Blog Optimization & Publishing, FAQ and PR Publishing 

  • GMB Post Publishing 

  • Creation of Social Posts for platforms like GMB, Instagram, Facebook, and Twitter 

  • Weekly KPI Tracking and Monthly Wins Reporting 

Ready to Apply? If you are ready to elevate your career with No Joke Marketing and be part of a team where your contributions make a difference, we encourage you to apply. Submit your application and become our new Senior SEO Specialist. 

Apply: Search Engine Optimization Specialist
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